Marketing & Communications
Research, positioning and communication strategies built around brand objectives and audiences.

We connect strategy, creativity and production to build campaigns, experiences and stories that move people — and move brands forward.
Integrated communications built around ideas that travel further.
Synergy’s 2025 management review describes more than two decades in communications, a portfolio of over 100 clients and more than 1,000 campaigns, including 360° full-fledged campaigns. The agency joined UMS in 2017, becoming part of one of the Middle East’s largest media conglomerates and entertainment producers, according to the review.
From brand strategy and corporate communications to large-scale events and integrated campaigns, our approach is designed to connect the message, the moment and the audience.
From the first strategic question to the final live moment, we bring the moving parts together.
Research, positioning and communication strategies built around brand objectives and audiences.
ATL, BTL and digital campaigns connected by one clear idea and a consistent brand experience.
Corporate and governmental events, from planning and coordination to on-ground delivery.
Full branding services that give organizations a recognizable and coherent identity.
Corporate and crisis communication, media relations, social media strategy, thought leadership and internal communications.
Media relations, event management and digital engagement designed to keep the story moving.
A selection of projects and themes documented in the 2025 management review.

Tourism promotional strategies and destination positioning, including work highlighted in the review.

Projects highlighted include tourism, human rights and national promotional work.

Event delivery, creative recognition and high-visibility campaigns.
The supplied review presents a broad client portfolio spanning public institutions, consumer brands, finance, telecom, health, food and beverage, and other sectors.
Selected names and logos are shown in the original client collage. Use the image as a visual credential wall; confirm permissions before publishing any client logo on a public website.

Recognition and milestones as listed in the company’s 2025 management review.

Listed in the review as Best Event of the Year.
Bronze award for the Egyptian pavilion; the review also lists a second-place People’s Choice Award.
Listed as the number-one top-viewed content on YouTube and Anghami.
Recognition listed for Best Agency, Best Corporate Ad and Best Jingle.
Historical financial figures below are reproduced from the 2017–2024 chart in the review and are not current forecasts.
The review lists 2024 revenue at EGP 1,439,910,979 and 2022 revenue at EGP 1,510,560,100.
The review lists 2024 net profit at EGP 60,937,439 and 2022 net profit at EGP 70,534,725.
Have a campaign, brand challenge or event in mind? Let’s start with the objective and build the right idea around it.
Find us out there.
Social and digital links. The official website and LinkedIn page were identified in public company listings; other platform links open a platform search so the right account can be confirmed.